With our core business, we have a major impact on societal development. At the same time, we depend on intact social framework conditions and an innovation-friendly business environment. For us, it is therefore important to contribute to society's future viability and create value in diverse ways. In India, Bayer’s Corporate Societal Engagement (CSE) focuses on four essential pillars: Empowering Women, Fostering Education, Fostering Rural Development and Preventive Health & Sanitation.
Anjali Jaysingh Rajput a class 7 student sharing her views on importance of computer education which has inspired her to become a software engineer in future
Small farmer, Bhura Lal, in his backyard kitchen garden growing pumpkins, banana and other vegetable plantations that provide him alternative source of income
Youth Education & Skill Development: Anjali Jaysingh Rajput a class 7 student sharing her views on importance of computer education which has inspired her to become a software engineer in future
Agricultural Productivity & Livelihood Support: Small farmer, Bhura Lal, in his backyard kitchen garden growing pumpkins, banana and other vegetable plantations that provide him alternative source of income

Our Corporate Societal Engagement (CSE) initiatives in India focus on new approaches to problem-solving in the areas of health, education and basic social needs, with the goal of sustainably improving living conditions. With our support programs we see ourselves as investors, trendsetters and partners for initiatives and projects that have a model character, a long-term effect and thus the potential to achieve systemic change.

Moving towards the concept of innovative Corporate Societal Engagement, Bayer India is working in collaboration with experts from Germany and India to empower women.

Incidents of sexual violence are not only criminal acts, but a major social health issue. Equipped with years of proven expertise and experience, Bayer and its partnering institutions are developing strategies through the Program for Primary Prevention of Sexual Violence (PPPSV) to implement primary prevention measures, which protect women and children from sexual violence and its after effects.

Another project Discovering Hands aims to make a positive difference in the area of breast cancer as well as lend a helping hand for the visually challenged blind women. As prevention is critical in the fight against breast caner, this unique program trains and deploys visually impaired women with their highly developed sensory skills to detect the early signs of breast cancer.

As education is a vital factor in achieving sustainable prosperity, furthermore, Bayer places tremendous emphasis on supporting education and research within its social environment. The second pillar of our CSE activities focuses on Fostering Education through educational and science projects.

Agriculture requires innovation and sustainable mechanisms to cater to the ever increasing, vast and diverse population. To encourage research and development activities in agriculture, Bayer is supporting Masters in Science and PhD students with Fellowships in leading AgroScience Universities in Gujarat, Karnataka, Punjab, Tamil Nadu, Telangana, Uttarakhand and West Bengal. Till date December 2017, 114 Fellowships were awarded.

The Making Science Make Sense® provides school students with an insight into everyday natural science phenomena with the help of all kinds of fascinating experiments. The recipe for success is both - simple and effective: Bayer employees take time out to visit the schools, armed with hands-on science. These are experiments that the school children can carry out themselves.

Through the pillar of Fostering Rural Development, Bayer focuses on Community Development programs which are being implemented in various parts of India with an aim to enhance awareness on health, hygiene and skill development.

Programs like Agriculture Productivity & Livelihood Support are being implemented to support small and marginal farmers through agriculture diversification by introducing mechanized farming, which would reduce cost of cultivation and also provide alternative livelihood sources like goat rearing and kitchen garden.

Bayer’s WASH (Water, Agriculture, Sanitation and Hygiene) program mainly focuses on public health through improving sanitation and conservation of pure natural resources. The preventive health care situation can be improved in the target villages if cleanliness is enhanced and natural resources are protected from pollutants. The methodology mainly involves intense training of the rural communities in order to change mind-set and habits.

The fourth pillar - Preventive Health & Sanitation aims to provide targeted assistance in the areas of health and hygiene. Disaster Relief also forms a part of this approach. In situations of acute need as a result of natural disasters, Bayer pursues a dual strategy: the company provides immediate assistance following natural disasters – both through monetary and medical donations to rebuild infrastructure. Well-planned relief measures are being implemented in Kerala which was struck by floods in August 2018.

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